How can we make farmers integrated with the supply chain to address sustainability issue in coffee production?

Abel Tsegaye Bekele
Importance of integrating small holder farmers for sustainable coffee production
About Abel Tsegaye Bekele
Abel was born in a coffee farm. Born from both parents working on coffee, he was exposed to coffee his entire childhood. After he went to school and graduated in Engineering for his Bsc and Msc, he engaged in lecturing in Hawassa University located in Ethiopia.It was after all this journey that he knew he had to go back to the place where he was born; Coffee. Coffee is a passion form Abel and he feels like he has a special connection to it.
Abel is the CEO of Bena Coffee Export. He engages in managing the entire process from cherry up to export.