We will be discussing how an emerging market brands have to leverage thier unique ethos and identity to drive brand awareness and loyalty in a wide and complex marketplace.

Manish Patel & Dr Ruchira Karunadasa
Standing out in a crowded market place
About Manish Patel & Dr Ruchira Karunadasa
Manish Patel is a Co-founder of Dr K CBD and has various other businesses in property, finance and travel. Having graduated in 2004 and worked in the city for 5 years before starting his own business in Foriegn Exchange he now has a wealth of knowledge in starting and running businesses.
UK trained, Dr Karunadasa graduated from University college London and the Royal free hospital in 2002. He spent his early career in hospitals on a surgical training path, but moved into family medicine known as general practice in the UK, largely to gain control of his work life balance. He still works for the NHS and has held a number of strategic posts, but now concentrates on the wellbeing space. He runs a boutique corporate healthcare company and specialises in holistic health as well as coaching lifestyle management He co-founded Dr K CBD in 2019.